SecureBuild Privacy Policy

Effective Date: June 19, 2025

This Privacy Policy explains how Replicated, Inc. ("Replicated," "we," "our," or "us") collects, uses, and shares Personal Data through the SecureBuild platform at securebuild.com, including for users who register for free accounts and those who purchase SecureBuild Images or services.

We are committed to protecting your privacy and complying with all applicable data protection laws, including:

  • General Data Protection Regulation (EU & UK GDPR)
  • California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA)
  • Other relevant U.S. and international privacy laws

1Who Controls Your Data

Replicated acts as a data controller for Personal Data collected through SecureBuild. If your organization enters into a purchase agreement for SecureBuild Images, we may also act as a data processor, governed by that agreement and any applicable Data Processing Addendum (DPA).

If anyone on your team completes a purchase, the terms of that agreement may govern how we process data for all associated users.

2What Personal Data We Collect

When you create or use a SecureBuild account, we may collect:

  • Identifiers: Name, email, company, username, password
  • Usage data: IP address, device/browser info, site activity, login logs
  • Support data: Messages, technical issue reports, feature requests
  • Cookie and analytics data

3Additional Personal Data for Paid Services

If you purchase SecureBuild Images or services, we may also collect:

  • Company name
  • Contact details for technical, support, and billing personnel
  • Company address
  • Billing data via third-party payment processors
  • Deployment metadata related to your use of SecureBuild

Payment data is handled through PCI/DSS-compliant providers. Replicated does not store full payment card details.

4How We Use Personal Data

We use Personal Data to:

  • Create and manage user accounts
  • Authenticate users and secure access
  • Provide support and respond to inquiries
  • Improve SecureBuild and understand usage
  • Deliver purchased services and features
  • Comply with legal obligations and enforce our rights
  • Send service-related notices and occasional marketing communications

We may also generate aggregated or anonymized data for internal analytics or reports. This data does not identify individuals and may be shared freely.

5Cookies and Analytics

We use cookies and similar technologies to:

  • Manage sessions and logins
  • Monitor site usage and performance
  • Improve marketing effectiveness
  • Deliver ads on platforms like Twitter or LinkedIn

You can manage cookie settings in your browser. See our Cookie Policy for details.

6Subprocessors

Replicated may engage subprocessors to operate SecureBuild. These vendors are contractually bound to protect Personal Data. A current list is available at: docs.replicated.com/vendor/policies-infrastructure-and-subprocessors

7Security Measures

We implement technical, organizational, and physical safeguards to protect Personal Data. This includes access controls, encryption, secure hosting, and employee security training.

Replicated has completed a SOC 2 Type II audit. Reports are available to current customers under NDA.

No internet-based service is completely secure. If you believe your account has been compromised, contact [email protected] immediately.

8Legal Bases for Processing

Replicated processes Personal Data under the following lawful bases:

  • Consent (e.g., newsletter signups)
  • Contractual necessity (e.g., account management, paid services)
  • Legal obligation (e.g., export compliance, tax)
  • Legitimate interests (e.g., fraud prevention, service improvement)

We perform balancing tests where required to ensure our interests do not override your rights.

9International Transfers

Your data may be processed in the United States and other countries. When transferring Personal Data internationally, we use appropriate safeguards including:

  • Standard Contractual Clauses (SCCs)
  • Transfer Impact Assessments (TIAs)
  • Data Processing Agreements (DPAs)

SecureBuild infrastructure is hosted on Amazon Web Services (U.S.).

10Retention Periods

We retain Personal Data only as long as needed:

  • Account data: while your account is active or until deleted
  • Billing and audit logs: up to 7 years (as required by law)
  • Support tickets and technical logs: typically 12–24 months
  • Anonymized data may be retained indefinitely

After retention periods, we delete or anonymize your data securely.

11Marketing and Communication Preferences

We may contact you with relevant announcements or marketing if:

  • You signed up and have not opted out
  • It relates to products or services you use
  • You've given explicit consent

You can unsubscribe using the link in any message or email us at [email protected].

We honor Global Privacy Control (GPC) signals as valid opt-out requests where legally required.

12Automated Processing and Profiling

We may use limited automated decision-making to optimize ad targeting or detect abuse. These processes do not produce legal or similarly significant effects on users.

If you are in the EEA or UK, you may object to profiling or automated decisions by contacting [email protected].

13Your Rights

Depending on your location, you may have the right to:

  • Access, correct, or delete your Personal Data
  • Object to or restrict certain processing
  • Withdraw consent
  • Lodge a complaint with a supervisory authority

To exercise these rights, email us at [email protected]. We may require identity verification.

14California Privacy Rights

California residents have additional rights under the CCPA/CPRA, including:

  • Right to know what data we collect and share
  • Right to request correction or deletion
  • Right to opt out of Personal Data sharing
  • Right to non-discrimination

We do not sell Personal Data for monetary value. We respond to verifiable consumer requests within 45 days (or up to 90 days with notice).

To make a request, email [email protected].

15Other U.S. State Privacy Rights

Residents of Colorado, Connecticut, Utah, Virginia, and Nevada may have additional rights to:

  • Opt out of targeted advertising or profiling
  • Request corrections or deletions
  • Appeal a denied privacy request

Email [email protected] to exercise these rights.

16Changes to This Policy

We may update this Privacy Policy from time to time. If material changes are made, we will provide advance notice via email or site notification at least 14 days before the new terms take effect.

Last updated: June 19, 2025

17Contact Us

Questions or privacy-related concerns?
Email the Privacy Office: [email protected]